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No more time-wasting guesswork or trial and error. It’s all right here. Plus FREE BONUS Genesis Labs video!!!! We got a new studio, ya’ll! Special shout out to Sassy Dazzle, our most awesome documentary filmmaker, for getting our new digs up and running and ready for the next Genesis Labs shoot. …
Continue Reading about The Genesis Digital Company Tool Kit →
Once upon a time, getting through a product launch was a strategic and technical NIGHTMARE. It required custom scripts working in a million different directions and a tech guy on call (at the On-Call price, of course), fire extinguisher in hand for when shizz exploded (and make no mistake, shizz …
Continue Reading about 8 Must-Do’s for Optimal Launch Management: →
Genesis Digital hit the market with a bang in 2013 with the release of the hit broadcast software, WebinarJam. In 2015, they followed up this success with the much-improved WebinarJam Studio (WJS). WJS, based on proven Google technology, has been a runaway success -- recently bringing their 30,000th …
An honest discussion about webinar ad spend, and 4 strategies to ensure you recoup your budget. Hello again all you amazing marketers using webinars! Webinarketers? Markinars? Meh. Anyhoo.... To briefly recap, last time we started the discussion about four strategies you want to use between time …
Continue Reading about Advertising Abundance Without Angst or Anxiety. Part Two →
Webinar Indoctrination Communication. How much is too much? As marketers, it is our prerogative to pontificate unceasingly on the absolute necessity of implementing a proper pre-webinar email sequence into your Event planning strategy, or risk a No-Show webinar. We lovingly refer to this as …
Continue Reading about Indoctrination is the Jam, but Please Refrain from Email Spam. →
So you’ve gone through a rigorous Indoctrination schedule to get your registrants to attend your webinar. Now what? You have to keep those butts in those seats! You must get people to stay long enough to hear your offer so you can GET DA MONEY, recoup your ad spend, pay your electric bill, and …
