If you’ve ever watched a Video Sales Letter (VSL), sat through a sales webinar, attended a live seminar, or watched any infomercial, you have witnessed Takeaway Pricing – the practice of repeatedly …
How to Drive Your Conversions Sky High with a Bonus Stack, Even if You Think Your Product is Good Enough Without it
This is an expansion of an earlier article – if you haven’t already I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the entire Video Sales …
What is Your Product Worth?
This is an expansion of an earlier article – if you haven’t already I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the entire Video Sales …
How To Prove Your Product is the Perfect Match for Your Audience’s Needs
This is an expansion of an earlier article – if you haven’t already I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the entire Video Sales …
Continue Reading about How To Prove Your Product is the Perfect Match for Your Audience’s Needs →
How to Overcome Objections from People Who WANT Your Product, but Aren’t Yet Convinced It’s Right for Them
This is an expansion of an earlier article – if you haven’t already, I encourage you to read the original post first. Rock Solid Scripts that Sizzle If you want to read the entire Video Sales …
Why You’re Secretly Losing Your Customers’ Trust (and how to get it back)
Do you remember when “Mom and Pop” shops were your only option for stocking the shelves at home? Every shop owner knew your name, knew what items you preferred, and let you put everything on a tab …
Continue Reading about Why You’re Secretly Losing Your Customers’ Trust (and how to get it back) →
“They” Are Robbing You Blind
IMPORTANT NOTICE: The content of this article represents the views of the author that do not necessarily correspond with that of Genesis Digital. Furthermore, the following representations are only …
Automation… You’re Doing It All WRONG!
“Automation” has been around since the invention of the wheel. “Stop carrying all that back breaking wood! Give the poor Ox a break, too! Load it onto our new wheel-powered cart, and your stacks …
Continue Reading about Automation… You’re Doing It All WRONG! →
How to Stay Ahead of Customer Expectation (without spending a fortune)
As Internet technology advances, so do customer expectations. At one time, a website announcement was an eyebrow-raising boast that both impressed and bored in equal measure. Now, your customers …
Continue Reading about How to Stay Ahead of Customer Expectation (without spending a fortune) →